Sonali comes from a background in charity operations and clinical services that has shaped her ability to bring people together, build relationships,and turn ideas into effective meaningful action.
She combines a practical approach with a genuine commitment to people, ensuring that the system, partnerships and day-to-day work behind the scenes supports the charity’s mission.
Passionate about community, collaboration and creating positive change, Sonali is committed to building connections that inspire people to get involved and help ensure that every child has dignity, care and comfort.
#nomorebinbags
Sarah founded Comfort Cases in the UK in 2021, to show every child in care and the adults they become that everyone deserve to feel valued and be treated with compassion and dignity, regardless of their start.
Her background in sales, teaching and community work have shaped her ability to build trust, nurture relationships and bring people together around shared purpose.
Passionate, driven & empathetic, Sarah combines an entrepreneurial approach with a gift for helping people recognise the difference they can make, building partnerships backed by tangible data, that leave people feeling valued and motivated to turn kindness into action.
No child should carry their life in a bin bag.
Sarah
Regional Ambassador – Midlands
Volunteer
I am proud to be Comfort Cases UK’s Regional Champion for the Midlands, a role I perform alongside my day job as Head of Human Resources at Auctus Management Group Ltd. I began working with CCUK in 2024 when I proposed that we support the charity through fundraising at work.
I have now led two packing events at AMG, which have generated over 100 comfort cases for local children in care, supported by Birmingham Children’s Trust. I have organised a charity football match and continue to arrange various fundraising activities as I’m always keen to plan another packing event. Outside of my workplace, I belong to a choir, which also got involved in fundraising for the charity. This resulted in a community packing event, dubbed “The Packathon”, that created 150 Comfort Cases for children, supported by Walsall Council Children’s Services. We even arranged and performed our very own version of Oasis’s Stop Crying Your Heart Out, to raise awareness of our fundraising and why it is so vitally important.
Amanda
Lead Community Engagement Volunteer
Hi I’m Amanda.
I used to be a palliative care nurse and since retiring early I have been trying to find something to make me feel that I am helping people again.
I started volunteering at Comfort Cases 18 months ago and I feel like I can help make a difference to the lives of children who are at their lowest point.
Volunteering at Comfort Cases feels extremely special as the small act of packing a bag can make a real difference to a child when they might feel scared and overwhelmed. Folding tiny pyjamas, choosing a soft blanket, and adding a soft Barry makes it all feel very real—you realise these aren’t just items, they’re letting a child know that someone cares.
I have recently been made Lead Community Engagement Volunteer which has made me very happy and I would love to talk to anyone in Barnet or Hertfordshire that would like to get involved.
Holly
Regional Ambassador – Stoke
Volunteer
#NOMOREBINBAGS | #TREASURESNOTTRASH | #DIGNITYHOPELOVE
Copyright © 2023 Comfort Cases UK is a charity registered in England & Wales | All Rights Reserved | Charity Number 1196357 | Registered Address: The Cannon, Reston Close, Borehamwood, Hertfordshire, WD6 5AY